April 2024 – The SBTown Universe Mall Tour introducing the talents of SBTown’s very own artists, including the energetic YGIG, soulful Darlene, and the dynamic PLUUS. The tour, aimed at expanding the reach of SBTown’s artists and engaging with fans, made stops at several Robinsons Malls across the country.

As a proud sponsor of the SBTown Universe Mall Tour, Eagle 25 played a pivotal role in enhancing the event’s experience for attendees while boosting its own brand visibility. The partnership between Eagle 25 and SBTown was designed not only to support the promotion of SBTown’s rising artists but also to solidify Eagle 25 presence in the market as a trusted and innovative health and wellness brand.

The Tour Highlights:

The SBTown Universe Mall Tour kicked off on April 14, 2024, at Robinsons Dasmarinas and continued to Robinsons Manila on April 20, 2024. It then moved to Robinsons Las Piñas on April 21, 2024, before concluding at Robinsons Galleria on April 27, 2024. These events offered more than just live performances from the talented SBTown artists; they provided a thrilling, interactive experience for fans and mall-goers alike.

Some of SBTown’s artists, like YGIG and Pluus, already have dedicated fanbases, and the tour gave their followers a chance to connect more deeply with their idols. The presence of Eagle 25 as a key sponsor also helped amplify the event’s success, providing fans with an opportunity to engage with the brand and receive exclusive giveaways.

Elevating Brand Awareness Through Event Sponsorship:

As the official sponsor of the tour, Eagle 25 enjoyed prime positioning through a series of interactive and engaging promotional activities that resonated with attendees. From eye-catching marketing materials like tarpaulins, portable booths, and large pull-up banners to the high-profile display of the Eagle 25 logo throughout the event, the brand’s presence was felt at every turn. Each stop on the tour further solidified Eagle 25’s commitment to health and wellness while creating a lasting impact on those who interacted with its booth.

One of the standout features of Eagle 25 sponsorship was the direct engagement with the audience through product trials, games, and giveaways. Attendees were invited to participate in a question and answer game, where winners were awarded signed balls and Multigel products. This not only showcased Eagle 25 product offerings but also helped build a sense of excitement and community around the brand.

Conclusion:

Eagle 25 role as a sponsor in the SBTown Universe Mall Tour was a critical factor in the event’s success. The brand’s strategic engagement with attendees, its effective use of social media, and its compelling product offerings all contributed to the positive impact of the tour. As Eagle 25 continues to build its presence in the market, this partnership serves as a powerful example of how sponsorships can be used to drive both brand awareness and consumer loyalty in a fun, engaging, and impactful way. Through their participation in the SBTown Universe Mall Tour, Eagle 25 has not only enhanced its brand recognition but also established a stronger connection with its target audience.